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Ten Must Read Digital Marketing Posts in January 2016

Ten Must Read Digital Marketing Posts in January 2016

January 7, 2016
Strategy
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A selection of some of the best digital marketing posts already written in 2016 from predictions for the next year to email, marketing and UX tips.

Excellent Analytics Tip #27: Chase Smart Calculated Metrics! by Avinash Kaushik

10 digital marketing trends to watch in 2016 and beyond by Marketing Dive‘s Natalia Angulo-Rico

Landing Page Flaws That Kill Your Conversions by Kissmetric‘s Zach Bulygo

New Year, Better Email: 6 Tips for Email Marketing in 2016 by Our Social Times‘s Jez Taylor

50+ joyous digital stats from 2015’s Festival of Marketing by Econsultancy‘s Ben Davis

3 New Year’s resolutions of a brand digital marketing chief by Digiday‘s Jessica Davies

A Quick Start Guide to Creating a Data-Driven Marketing Program by Luth Research‘s Roseanne Luth

The Science Behind Cognitive Marketing by Dave Smitherson

Key Points of Mobile UX for E-Commerce from Go Mash

10 Predictions for 2016 in SEO & Web Marketing by Moz’s Rand Fishkin

Ed Brocklebank (aka Metric Mogul) is an analytics and digital marketing consultant. He helps business of all sizes become more data-driven through measurement, strategy and activation. He works as a Strategic Analytics Director at Jellyfish in London, as well as delivering training on behalf of Google and formerly General Assembly.