Five of the Best Digital Marketing Articles from the Past Week

I’ve gone through the digital marketing posts of the past week and selected a few of my favourites. So whether you’re looking for useful tips, digital marketing facts and stats or just an interesting read, take a look at these great articles…


  1. There’s no magic bullet for digital marketing success by Anton Koekemoer
  2. Tips for Starting a Successful Email Marketing Campaign by Endri Hasanaj
  3. 15 Misguided Myths About Content Marketing by Gráinne Logue
  4. 14 digital marketing mistakes and how to avoid them by CIO’s Jennifer Lonoff Schiff
  5. Ecommerce email marketing benchmarks for 2016 by Econsultancy’s Jack Simpson


Ed Brocklebank (aka Metric Mogul) is an analytics and digital marketing consultant. He helps business of all sizes become more data-driven through measurement, strategy and activation. He works as a Strategic Analytics Director at Jellyfish in London, as well as delivering training on behalf of Google and formerly General Assembly.